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Marketing Strategy Branding

The Psychology Behind Great Branding

Branding goes far beyond having a catchy logo or sleek website design. At its core, branding is about psychology—the way people feel when they interact with your company. A strong brand creates false

Jacob Erling

Nov 5, 2025

AI Tech Remote Work

Tech Trends Shaping the Future of Remote Work

Remote work is no longer a temporary solution—it’s a defining feature of modern business. As companies continue to embrace distributed teams, technology is rapidly evolving to support false

Jacob Erling

Nov 5, 2025

Marketing Small Business Strategy

Why Your Marketing Funnel Might Be Too Complicated

Marketers love a good funnel. It’s the backbone of how we think about customer journeys—from awareness to purchase and beyond. But in the quest to build the “perfect” funnel, many businesses end false

Jacob Erling

Nov 5, 2025

Small Business Web Development Tech

The Rise of No-Code Tools in Web Development

Gone are the days when building a website required knowing multiple programming languages or hiring a full-stack developer. The no-code and low-code movement has transformed how people approach false

Jacob Erling

Nov 5, 2025

Marketing Strategy Email

3 Underrated Email Marketing Tactics That Still Work

Email marketing might feel like an old-school channel, but it’s far from irrelevant. In fact, it remains one of the most cost-effective and high-converting tools in any marketer’s toolkit. While false

Jacob Erling

Nov 5, 2025

AI Marketing Small Business

Why Small Businesses Should Care About AI in 2026

Artificial intelligence isn’t just for tech giants anymore. Over the past few years, AI has become more affordable, accessible, and adaptable, opening the door for small businesses to harness false

Jacob Erling

Nov 5, 2025

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The Scaffold Blog

The Psychology Behind Great Branding

Tech Trends Shaping the Future of Remote Work

Why Your Marketing Funnel Might Be Too Complicated

The Rise of No-Code Tools in Web Development

3 Underrated Email Marketing Tactics That Still Work

Why Small Businesses Should Care About AI in 2026

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The Scaffold Blog